There are tons of digital patient engagement tools to choose from, but let’s face it – their potential is often squandered. Correctly using these tools should always start with a clear, documented strategy.
But what makes for good digital patient engagement? Most providers agree on at least one thing - the evidence shows that patients who are actively...
With so much data at our fingertips these days, it’s tempting to use it often and irresponsibly. Finding the right balance between personalization and invasive creepiness is an art.
With so much data at our fingertips these days, it’s tempting to use it often and irresponsibly. Finding the right balance between personalization and invasive...
Check out our summary of the FDA’s best practices for designing drug trials to treat or prevent COVID-19.
In order to create the perfect cocktail, you need to start with the right ingredients. The same goes for effective marketing automation. After all, a...