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Is Salesforce Health Cloud the Right Fit for Your Organization?

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08/24/20

Service Cloud vs Health Cloud

In today’s digital world, your patients have nearly unlimited options when it comes to choosing their care. Furthermore, government regulations like OPPS and the 21st...

#Blog #Health Cloud #Health Insurance #Health Providers #Labs #Medical Device #Pharma #Service Cloud
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08/06/20

Seven Months, 21 New Penrodians!

Seven months; 21 new Penrodians! We’ve had the extraordinary pleasure of hiring a variety of fantastic team members since the beginning of February to meet...

#Blog #Company Updates
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07/30/20

EHR vs CRM: Why Can’t We Be Friends?

The Historic EHR Advantages Most healthcare practitioners have seen the advantages of electronic health records (EHR) over paper charts. The immediate benefits, including on-demand access,...

#Blog #Health Cloud #Health Providers
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07/23/20

Building Better Patient Portals in the COVID-19 Era

The Early Era of Patient Portals It used to be that in order to see your doctor or get personal health information, you would have...

#Blog #Lead Generation #Marketing Automation #Pardot
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07/01/20

Is Salesforce Health Cloud the Right Fit for Your Organization?

What is Salesforce Health Cloud?In a nutshell, Salesforce Health Cloud builds on the core Salesforce CRM and Service Cloud with features designed exclusively for patients,...

#Blog #Health Cloud #Health Providers
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06/22/20

How to Use Digital Patient Engagement Tools

But what makes for good digital patient engagement? Most providers agree on at least one thing - the evidence shows that patients who are actively...

#Blog #Lead Generation #Marketing Automation #Pardot
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06/11/20

Marketing Personalization: Finding the Right Amount of Creepy

With so much data at our fingertips these days, it’s tempting to use it often and irresponsibly. Finding the right balance between personalization and invasive...

#Blog #Lead Generation #Marketing Automation #Pardot
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06/04/20

Bad Data, Bad Cocktail: Why Good Marketing Automation Starts with Data

In order to create the perfect cocktail, you need to start with the right ingredients. The same goes for effective marketing automation. After all, a...

#Blog #Lead Generation #Marketing Automation #Pardot
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05/27/20

Tips From the FDA: Designing Safe and Effective COVID Drug Trials

Any drug that makes it to this step will have already made it past phase 1, meaning it has already undergone sufficient development. Phase 2...

#Blog #Lead Generation #Marketing Automation #Pardot
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