Is Salesforce Health Cloud the Right Fit for Your Organization?
Read More01/05/23
Salesforce Spring ’23 Release: A Healthcare & Life Sciences Perspective
Most agents are well-equipped with the soft skills necessary to handle every case with empathy, patience, and active listening. Their performance is often bottlenecked by a non-human factor...technology.
#Blog #Pharma01/03/23
Health Insurance Trends To Keep an Eye on in 2023
As open enrollment winds down, it's important to breathe a sigh of relief. However, remember that it's never too early to start thinking about the next open enrollment period. In this article, I'll discuss the key trends to keep an eye on in 2023 that will undoubtedly influence your next open enrollment.
#Blog #Health Cloud12/21/22
Penrod Recognized as one of 2022’s Best Companies for Women
Penrod, a leading Salesforce Expert Navigator in healthcare and life sciences, announced that it has been recognized as one of 2022’s “Best Companies for Women” among small and midsize companies by Comparably.
#Company Updates12/19/22
Salesforce Named Leading Customer Experience Platform for Life Sciences
It's not hyperbole to say that personalized medicine is a new frontier in healthcare. It created a new supply chain rooted in the individual patient's biology. Personalized medicine means that treatment is no longer just between a patient and their doctor…it now involves complex relationships between clinicians, therapy managers, care coordinators, manufacturers, providers, pharmaceutical companies, and labs. In this article, I'll discuss seven tips for fixing healthcare’s most perplexing patient journey.
#Blog #Health Cloud12/15/22
Will multi-site scheduling for cell and gene therapy ever get easier?
It's not hyperbole to say that personalized medicine is a new frontier in healthcare. It created a new supply chain rooted in the individual patient's biology. Personalized medicine means that treatment is no longer just between a patient and their doctor…it now involves complex relationships between clinicians, therapy managers, care coordinators, manufacturers, providers, pharmaceutical companies, and labs. In this article, I'll discuss seven tips for fixing healthcare’s most perplexing patient journey.
#Blog #Health Cloud12/12/22
Are you making these mistakes in Health Cloud?
Health Cloud is one of the most powerful engagement platforms in the healthcare industry, helping providers, payers, med tech, and pharmaceutical companies innovate their offerings. Throughout many Health Cloud implementations, we've had to address hundreds of mistakes people made. We've documented the most common ones here.
#Blog #Health Cloud12/02/22
Are you making these mistakes in Marketing Cloud?
Marketing Cloud has the potential to deliver life-saving healthcare journeys. However, it’s easy to squander the positive patient experiences, time-saving efficiency, and return on investment Marketing Cloud is capable of generating.
#Blog #Marketing Automation #Marketing Cloud12/01/22
Addressing Technical Debt in Salesforce
Customer data platforms synthesize data and action, and they're becoming needed parts of the typical healthcare tech stack. In this article, we outline the common challenges CDPs solve at healthcare companies.
#Blog #Marketing Automation #Marketing Cloud #Pardot11/23/22
Customer Data Platforms: A Healthcare Perspective
Customer data platforms synthesize data and action, and they're becoming needed parts of the typical healthcare tech stack. In this article, we outline the common challenges CDPs solve at healthcare companies.
#Blog #Marketing Automation #Marketing Cloud #Pardot