Events
We've got you covered at HMPS 25'
Vision Lab
Get a focused strategy for ethical AI, agentic AI, HIPAA compliant web tracking, and data unification in a free, hands-on workshop with healthcare marketing pros.
Lunch n' Learn: Ethical AI in Healthcare Marketing
Is your Agentic AI angelic? Join Penrod, Hyro, and Salesforce at HMPS25 for a lunch & learn on ethical AI, where we’ll explore the challenges of leveraging AI agents in provider organizations.
Happy Hour
Unwind with Penrod at HMPS25 for an evening of delicious drinks and networking in the Omni Orlando Lobby Bar.
We're right around the corner.
Conveniently located in the Kissimmee Room at the Omni Orlando Resort.

Questions and Answers
Who is Hyro?
Hyro brings together years of expertise across enterprise SaaS, growth startups, healthcare tech, and more. But what truly sets them apart? It's their shared passion for transforming clunky chatbots and outdated IVR systems into conversational AI that works. Check out their website here.
Who is Salesforce?
For over 20 years, Salesforce has been helping healthcare providers connect with patients. Their formula is simple: Data + AI + CRM + Trust. It all comes together in the Patient 360 platform, giving providers a complete view of every patient and uniting care, marketing, and access teams to deliver seamless, personalized experiences across the entire journey. Check out their website here.
Who is Penrod?
Penrod is a healthcare-focused technology partner helping hospitals, health systems, and medical groups strengthen relationships, increase engagement, track ROI, and unify data with the power of Salesforce and Snowflake.