If you’ve attended a symphony orchestra, you probably noticed a conductor at the center of it all. The conductor is the central person that ensures the orchestra is synchronized and the music flows. After all, the conductor’s most important job is to ensure the individual orchestra band members perform as a single unit. We can use the same analogy to pattern a sales operations team in a medical devices company.
Salesforce announced today a change that will unify all marketing products under the “marketing cloud” umbrella. Here at Penrod, we’re excited to see how this will put patients, providers, partners – and every player in the healthcare ecosystem – at the center of every marketing moment.
Member experience can be your greatest asset – or your greatest liability. Learn how to build a great portal in 2022.
Creating an effective provider marketing strategy needs to be a top priority. However, marketing to healthcare providers with multiple branches and locations, medical practitioners, labs, clinics, and other institutions is a major pain point.
Check out the ways health insurance providers can optimize Salesforce for FSA grace periods and increase member engagement.
In this on-demand webinar, we’re joined by our friends at Vonage to discuss patient expectations for pharmaceutical support experiences.Learn how to retain customers by solving routing bottlenecks, agent delegation issues, manual data entry, and decentralized data.
In this on-demand webinar, we're joined by our friends at Vonage to discuss patient expectations for pharmaceutical support experiences.Learn how to retain customers by solving...