AI for Sales: How Merck Crushes Quota with Tableau Pulse
Transformative Knowledge for Data Analysts
This session promises to show how data analysts can use Tableau Pulse to consolidate sales insights into single dashboards to help sales teams focus on closing deals. This beginner-level session will feature members of biopharmaceutical giant Merck’s sales team, adding some real world insights to the mix. We’re hoping there’s a live question and answer session – the insights would be incredible.
Analytics & AI Roadmap: Healthcare, Life Sciences Roundtable
Learn About the Future of AI at Salesforce
This session takes a roundtable approach to discuss the Salesforce roadmap for artificial intelligence, machine learning, and large language models, specifically in healthcare. This session is a perfect place for architects, data analysts, or IT-adjacent roles to plan for the future of how their Salesforce orgs will use data and analytics.
BMS MarTech Transformation Powered by Marketing & Data Cloud
A Marketing Success Story
This session will show off how Marketing Cloud, MuleSoft, and Data Cloud helped biopharmaceutical giants Bristol Myers Squibb develop personalized experiences across multiple channels. Given its “intermediate-level” status, we’re hoping it goes under the hood of how Marketing Cloud leverages unified patient profiles in Data Cloud, and how MuleSoft connects other systems.
Charting a Course in AI for Payers
The Future-Focused Session Health Insurance Companies Shouldn’t Miss
This intermediate level session will discuss how Health Cloud and Einstein are being implemented at payers. Specifically, it’ll focus on improving operations. We’re hoping it dives deep into how artificial intelligence and machine learning are being used for prior-authorizations, payment collections, and claims management.
Health Cloud Roadmap
A Can’t Miss for Current or Future Health Cloud Users
This intermediate level session promises to focus on the future of automation in the Health Cloud Platform. Given that the session is recommended for operations and service roles by Salesforce, we think the sessions will also have a strong patient care message.