Accelerating access to life-saving treatments.

Our client is a pharmaceutical company that manufactures treatments for rare bone cancer disorders in children, specifically related Fibrodysplasia Ossificans Progressiva (FOP). Their mission is to accelerate access of therapy options to patients affected by ultra-orphan diseases worldwide.

In order to maximize the reach of its pharmaceuticals, our client needed robust insight into those suffering from FOP, and a process to refer them to high-quality physicians.

Challenge

Disparate data created by a fragmented view of the patient

Solution

A custom implementation of Health Cloud to centralize data in one platform - providing a 360° view of each patient and a seamless physician referral workflow

Results

Faster intake, streamlined referrals, and robust reporting

The Challenge

manual processes delayed Access to life-saving treatments.

Disparate data created a fragmented view of the patient. This created a number of pain points:

  • Patient eligibility was determined through manual, time-intensive, paper-based forms - meaning that life-saving treatment was subject to delays.
  • Patient consent was also gathered through paper-based forms, further delaying treatment.
  • Some patient data needed to be manually entered into disparate systems.
  • Due to the disparate systems, stakeholders across the organization were unable to collaborate effectively or generate a complete view of the patient.
  • The process of referring patients to the right physician was a manual, time-intensive process.

The Solution

Centralized data would enable better, faster patient insights

Penrod and the client brainstormed an ideal system that would generate automated reports based on a 360° patient view, enabling key stakeholders to make quicker decisions. Additionally, centralized data would enable workflows to seamlessly process and refer patients to physicians.

Salesforce Health Cloud
Penrod advised that the company would need a platform capable of secure record storage, digital signing, and automated workflows to take their process to the next level.

  • Patient eligibility is determined with lightning-fast electronic forms.
  • Patient consent is gathered through digital signature, ensuring treatment isn’t delayed.
  • Patient data is imported into one secure system, ensuring central access.
  • Stakeholders across the organization can easily run reports to generate a complete, 360° view of any patient.
  • Patients are quickly referred to high-quality physicians with a powerful automated workflow.
 

The Results

A fragmented patient view is now whole.

As a result of Penrod's Health Cloud implementation, our client saw a number of immediate improvements.

Faster Intake

Digital forms eliminated manual data entry, leading to faster consent and onboarding

Automated Referrals

Patients are quickly referred to high-quality physicians with a powerful automated workflow.

360° Patient Views

Stakeholders across the organization can easily run reports to generate a complete, 360° view of any patient.

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