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Why Healthcare Companies Are Turning to Salesforce Managed Services

Focusing on business goals, not on Salesforce

If you're part of the healthcare industry, you're likely looking to make the most of Salesforce. Salesforce is a dynamic platform characterized by frequent updates and releases and the introduction of new features. To get the most out of it, you need to keep your CRM competitive. This means regularly improving, optimizing, and integrating it to match the platform's capabilities.

However, dealing with these changes can be a challenge for your staff.

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Traditionally, companies hired in-house teams of Salesforce administrators to handle these tasks. But nowadays, more companies are turning to Salesforce Managed Services instead of maintaining a full-time team. This article will explain why outsourcing Salesforce platform management is cost-effective and a more reliable choice that can boost your Salesforce Platform’s ROI.

Only Have the Budget for a Salesforce Admin

Hiring Salesforce Developers can be highly costly for the company. Due to budget constraints, many organizations can only afford to hire a Salesforce Admin. While Salesforce Admins are essential for daily platform management, they’re just one part of the bigger picture. The salary of a Salesforce admin alone can be quite high, so imagine the cost of building an in-house Salesforce team with developers, technical architects, solution architects, consultants, and project managers.

Recruiting and keeping a full-time in-house team with different skills can be costly. On the other hand, hiring Managed Service Providers (MSPs) allows you to pay only for the services you need without added expenses like salaries, benefits, office space, and other overhead costs.

The Salesforce Industry is Too Competitive to Hire Talent

The demand for Salesforce talent is very high, leading to sky-high salaries in this field. Healthcare companies often struggle to compete with tech giants and other industries that offer big paychecks to attract top Salesforce professionals. Additionally, the competitive nature of the industry means that other companies can easily poach talent.

When you have an urgent problem, this can leave you in a tough spot, potentially causing significant losses. Outsourcing Salesforce management can help healthcare organizations avoid these challenges. Custom Managed Services offers flexible hiring options so you can get the right resources at the right time and at reasonable prices.

Salesforce Talent Is Volatile

When an in-house team member departs, it often causes disruptions and incurs significant onboarding expenses when trying to find a suitable replacement. At Penrod, we have a dedicated team of Salesforce experts ready to step in and assist. Our team has extensive experience with Salesforce, especially in the healthcare and life sciences sectors, and we’re truly passionate about what we do.

Our expertise can help you find the best solution for your healthcare business. We’ll ensure your Salesforce system runs smoothly and provide troubleshooting if needed. Our team possesses specialized knowledge to help you reach your goals.

Focus on Their Core Business

Healthcare staff already have a demanding list of daily tasks and responsibilities. Adding the extra responsibility of learning Salesforce CRM would be a burden due to the learning curve involved, which could divert their time and attention away from other important tasks.

Salesforce managed services offer a solution by taking care of the regular updates required to keep your Salesforce systems operational without disrupting your core business processes.

Want to Pay for Actual Work Hours Without Downtime

Outsourcing simplifies your expenses. You pay only for the hours, rather than maintaining a full-time team with fixed salaries. That makes budgeting straightforward. You can see big savings when you add up the cost of overhead, additional costs, and un-utilized resources. This manages your finances better, allowing you to allocate resources more efficiently and boost financial stability.

Don’t Have Enough Work to Justify a Full-Time Employee

Sometimes, healthcare organizations may not have a continuous stream of work to keep an internal Salesforce resource busy. Employing a full-time Salesforce professional for sporadic tasks can be financially unjustifiable. Managed services providers offer a cost-effective solution, allowing companies to access expertise when needed.

Don’t Want an Implementation to Fail

Implementing Salesforce is a significant investment, and its success depends on continuous maintenance and improvement. Without proper maintenance, standards can drop, data quality can suffer, and the platform may degrade over time. Managed services providers ensure that Salesforce implementations stay on track, delivering long-term value to healthcare organizations.

Hard to Find Talent Focused on Healthcare and Life Sciences

Partnering with a Salesforce Managed Services provider who understands your industry is critical to success. In recent years, even Salesforce has emphasized the importance of industry knowledge, business goals, and regulations for smoother implementations. Working with industry-experienced partners can save you time and money. They can set up things faster and follow best practices, lowering short- and long-term costs.

The healthcare and life sciences sector comes with unique requirements and regulations, not all of which are well understood by every Salesforce expert. A Salesforce implementation extends its reach into the core functions of an organization, spanning sales, marketing, and clinical departments. As a result, managed service partners must possess a comprehensive understanding of the technical intricacies of Salesforce and how those intricacies harmonize with the specific goals of each business unit.

Penrod stands out as a reliable partner, holding a HIPAA certification, making us the ideal choice for deploying compliant Salesforce implementations. Our expertise ensures that your Salesforce solutions are technically sound and fully aligned with the healthcare and life sciences sector’s unique needs and compliance requirements.

Salesforce Managed Services Packages that Accelerate Your ROI

Healthcare and life sciences organizations increasingly turn to managed services for Salesforce platform management, drawn by their compelling advantages. Partnering with a managed services firm is crucial to optimizing operations, enhancing efficiency, and achieving your business objectives. Entrusting your Salesforce services to the right partner provides you with access to cutting-edge technologies and industry expertise, resources that may be challenging to assemble within an exclusively internal team.

Managed services partners typically possess invaluable insights into Salesforce best practices and wield influence over the product roadmap. For instance, Penrod sits on the Health Cloud Partner Advisory Committee, enabling us to directly communicate client feedback to Salesforce stakeholders. By aligning with managed services providers, healthcare companies can remain at the forefront of Salesforce innovations and ensure their CRM strategy mirrors industry trends. If you’re considering looking for a partner to help with your org, check out our healthcare-focused Salesforce Managed Services packages.

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