Use Case
Appointment Adherence
Learn how healthcare companies are engaging patients before and after appointments to increase patient adherence.
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HIPAA Compliant Google Ads
Learn how healthcare companies are using Salesforce Data 360 to make Google Ads HIPAA compliant.
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Population Health Management
Learn how population health management in Salesforce improves healthcare outcomes in groups of patients with segmentation and engagement.
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New Jersey Bill 332 Compliance
When using Salesforce and Marketing Cloud, healthcare companies in New Jersey can fulfill all the requirements of Bill 332.
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HIPAA Compliant Web Tracking
The delicate balance between compliance and digital marketing strategies in the healthcare and life sciences industry is causing growing concern.
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Sonora Quest Case Study
Sonora Quest partnered with Penrod to leverage Salesforce Marketing Cloud in an effort to boost their engagement with patients and providers. Together we were tasked with implementing their initial digital marketing strategy and ditching disparate spreadsheets and processes to create a unified 360-view of a patient or provider from a single flexible platform.
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