Case Study
Tackling Marketing Challenges Head-On with Salesforce Managed Services
Learn how Penrod's Salesforce Managed Services drove member engagement and improve data management at a large dental insurer.
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Modernizing a Digital Marketing Strategy with Member Segmentation
See how Penrod leveraged business intelligence, segmentation, and personalization to engage members, brokers, employers, and providers
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Sonora Quest Case Study
Sonora Quest partnered with Penrod to leverage Salesforce Marketing Cloud in an effort to boost their engagement with patients and providers. Together we were tasked with implementing their initial digital marketing strategy and ditching disparate spreadsheets and processes to create a unified 360-view of a patient or provider from a single flexible platform.
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Patient Views
Penrod partnered with a pharmaceutical company that manufactures treatments for rare bone cancer disorders in children, specifically related Fibrodysplasia Ossificans Progressiva (FOP). In order to maximize the reach of its treatments, our client needed robust insight into those suffering from FOP, and a process to refer them to high-quality physicians.
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