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Build on the CRM made for medical device companies.

Unleash your sales engine with enhanced tracking, faster quoting, and intelligent cross-selling in the Salesforce ecosystem.

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Boost revenue in the medical device sales process
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Salesforce for healthcare.

Build on the CRM made for medical device companies.

A single, cross-departmental platform powered by Salesforce, enabled by Penrod.

Physician Engagement

Engage and track physicians throughout their brand journey with omni channel nurturing campaigns to drive the right activity at the right time.Additionally, empower your sales team with the physician data they need to win more deals, and reports that visualize the best engagement tactics.

Patient Engagement

Give patients the convenience they demand with personalized journeys, self-service options, and proactive care recommendations. A Salesforce Contact Center builds loyalty, trust, and advocacy that creates authentic brand equity.

Use Case →

Consumables Maintenance

If your medical devices utilize consumables, patients rely on them for device uptime. By integrating refill schedules, shipping logistics, and delivery, automation improves patient device experience, increases uptime, and minimizes gaps in care delivery.

Device Management

Device downtime is one of the most common ways to lose physician and patient trust. By integrating device uptime triggers directly with your CRM and marketing platform, issues can be proactively addressed. Build loyalty by quickly addressing device maintenance issues before service quality is impacted.

Sales Force Automation

Ditch the spreadsheets and point solutions. Start managing your leads, prospects, and accounts with the power of Salesforce.

Use Case →

Revenue Intelligence

Make better business decisions with tools that ensure forecast accuracy, even in complex product mixes

Use Case →

Contract Management

Support faster, transparent deal cycles with automated contract management

Sales Insights

Take intelligent action at the right time with machine learning, automated activity capture, and robust scoring models

Dynamic Price Rules

Automate pricing based on quantity discounts, account, promotions, supply chain, and more

SaaS Management

Simplify upgrade and license management with a single SaaS vendor

Sales Enablement

Empower reps with centrally-located case studies, references, knowledge-bases, and account planning resources

Automated Re-Supply

Drive more revenue by automating resupply at your most active customers and ensure products are available with inventory alerts

Territory Management

Easily track, distribute, and measure opportunities based on location, industry, and more

Commission Management

Automate commission dispersement and give reps visibility into their commission income

Order Management

Holistically manage purchase orders, invoices, and contracts

Inventory Forecasting

Proactively identify inventory gaps to prevent shortages

Quality Management

Ensure compliant manufacturing processes that maintain product quality

Shipment Tracking

Track shipments, create alerts, and ensure deliverables are on-time

Provider Experience

Improve support with omni-channel self-service options that allow providers to place orders, track status, and make payments

Patient Experience

Onboard, support, and delight patients with a digital experience that helps them orient quickly, improve device experiences, and maximize their healthcare outcomes

Use Case →

Distributor Experience

Improve distributor support with omni-channel self-service options that allow distributors to place orders, track status, and make payments

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Revenue

Boost your revenue.

Automate sales, build awareness, and inspire brand loyalty.

Automate processes across the entire sales cycleTake intelligent action on opportunities at the right time with machine learning, automated activity capture, and scoring models.
Centralize data in one systemDrive collaboration, automation, and governance by integrating ERP, inventory, and financial systems.
Drive faster and higher-value quotesIncrease contract value by improving accuracy, adding approval flows, and intelligent cross-selling for add-ons like disposables.
Unleash your distributors with self-service portalsHelp distributors sell more for you with intuitive portals for quoting, product specifications, and order history.
Gain Insight with advanced reportingMake smarter decisions with centralized data, artificial intelligence, targeted forecasting, and flexible dashboards.
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Boost revenue in the medical device sales process
Person Exercising with knee brace medical device
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Experience

Build amazing customer experiences.

Centralized tools that manage customers, data, and teams.

  • Deliver amazing customer service, anywhereOne-stop account management with a 360-degree customer view, including demographics, history, product quality, and more. Accessible from anywhere, on any device.
  • Gain robust call center integrationReduce case times and improve experiences with live chat, SMS messaging, email, fax, and AI.
  • Integrate quality and product lifecycle managementImprove quality and ensure compliance with a validated framework for product, quality, and regulatory requirements.
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Engagement

Build loyalty and drive engagement.

Execute provider- and patient-facing marketing campaigns that deliver ROI

Form meaningful relationshipsProvide engaging experiences at every stage of the customer's journey.
Hit home with personalized marketingEngage providers, distributors, and direct consumers with the right message, at the right time, on the devices they use.
Marketing Journeys
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Ready to get started?

Request a consultation to see how the power of Salesforce boosts ROI at medical device companies.

Ready to see how a medical device CRM can transform your business? Fill out the form for a free Salesforce demo.

  • Enhanced Provider, Patient, and Distributor Tracking
  • Automated Cross-Selling
  • Faster and More Accurate Quoting
  • Engaging Marketing Campaigns
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