How Successful Pharmaceuticals Market to Providers with Multiple Locations

The average American spends about $1,200 on drugs every year. For this reason alone, impactful marketing programs should be a top priority for any player in the pharmaceutical industry looking to get a piece of the pie. The trouble is, marketing drugs and medical devices to healthcare providers with multiple branches and locations, medical practitioners, labs, clinics, and other institutions is an uphill task. With so much medical spending these days, it pays to invest some time finding the right strategy to promote pharma products.

Related Content We helped Medbox ditch the spreadsheet. See how Salesforce pharma CRM enhanced patient management, streamlined the referral process, and unified data at MedBox,...

How Contact Tracing Technologies Are Transforming Medical Advertising

Contact tracing has been at the core of infectious disease control since the 1920s. It was first used to curb the spread of syphilis and later for the prevention and linkage to medical care for HIV/AIDS patients. Hence, when the infectious COVID-19 pandemic hit, it was an easy choice to pick up to get the disease under control. However, a few things had to change to improve its efficacy and make the process faster and seamless. 

Related Content We helped Medbox ditch the spreadsheet. See how Salesforce pharma CRM enhanced patient management, streamlined the referral process, and unified data at MedBox,...

Value-Based Care with Salesforce Health Cloud

Salesforce revolutionized sales organizations with Sales Cloud. In 2016, it created a new product that set out revolutionized modern healthcare.

Related Content We helped Medbox ditch the spreadsheet. See how Salesforce pharma CRM enhanced patient management, streamlined the referral process, and unified data at MedBox,...

Delivering Better Long-Term Care Outcomes with Salesforce

A stable healthcare system is an integral component of any thriving community. However, it is a vast ecosystem that has always been plagued with a myriad of challenges. In recent years, it has also become fast-evolving due to a combination of various factors. These include technological innovations, government regulations, and shifting patient expectations.

Related Content We helped Medbox ditch the spreadsheet. See how Salesforce pharma CRM enhanced patient management, streamlined the referral process, and unified data at MedBox,...

The Plight of Rural Hospitals…and the Best Ways to Save Them

Rural hospitals are important beacons of care in remote areas. In this article, we investigate how to save them from closure.

Related Content We helped Medbox ditch the spreadsheet. See how Salesforce pharma CRM enhanced patient management, streamlined the referral process, and unified data at MedBox,...

What’s Next for Medical Devices and Artificial Intelligence

The key to increasing patient acquisition is understanding your best referral sources. Learn how to leverage technology to build a referral tracking process that enables growth.

Related Content We helped Medbox ditch the spreadsheet. See how Salesforce pharma CRM enhanced patient management, streamlined the referral process, and unified data at MedBox,...